How to Blog – Content

Having recently written an article about starting a blog and another about blog maintenance, I got great feedback. This made me think that it would be useful to share my thoughts about blog content creation. I am still relatively new to blogging but have learned so much in my six months of creating posts.

Feel free to share your own suggestions about how to create blog articles below. I really love the blogging community and the way everyone is willing to share ideas and make connections. Here is a previous post about what to do when starting out in the blogging world.

Five Things About Blog Content

1) Make sure you enjoy it

One of the biggest lessons I have learned since establishing a blog earlier this year is that writing content that I don’t honestly care much about is really draining. I almost became a sellout and started writing articles selling irrelevant stuff because I thought that was the right thing to do. Thankfully I realised that I can only sell things that I am interested in myself and I find blogging much more fun when it is organic rather than forced.

I have written a few promotional articles about products that I have actually used and relate to my lifestyle. I was tempted to write about activities that I would not do myself, such as using matched gambling websites, and realised that this just didn’t feel right for me. I am more than happy to promote goods but they have to mean something to me, relating to the things I like writing about (books, movies, the environment, Prosecco – I just have a thing for it, in moderation).

2) Genuine Interest Beats Niche

Although a niche is important to many bloggers and to sponsors, I sometimes feel as though an issue is worth writing about which might not fit my into usual subjects. I have felt happy to write about news issues in the past which do not relate to the environment, yet were really interesting to me.

My own niche is basically three things – books, climate change and general entertainment (theatre, TV, movies). From day one I wrote articles about reading and writing as well as global warming. Now I love to share my top TV watches and a few movie reviews as well.

3) Reading Other Blogs

I get a lot of inspiration from other blogs. I don’t copy them but I do believe that reading their content helps me to feel motivated and enables me to see how successful bloggers work their magic.

Some notable favourites are:

Confidently Kayleigh

Smelly Socks and Garden Peas


The Grumpy Olive


There are so many more but these I read almost daily.

4) Sometimes You Need A Break

I would say that blogging can take over your free time. There is no getting away from this, but if you are passionate enough about it, you will find ways to cope. One of the most useful tips I found somewhere was to have a few articles on evergreen content ready to go, just in case you get too busy or life takes over.

Evergreen content is that which is not only relevant on a particular date. Some topics work well at any time of year and can be dropped onto a blog any day. These are good to have as back up for those days when you lose motivation or need a chance to rest.

5) Not Everything Is Complex

Some bloggers spend hours and hours researching key words and trending topics but I find my most successful blog posts have been off-the-cuff ones which stemmed from fleeting thoughts or random conversations.

Don’t overthink it. When writing comes from the heart, it is always more readable. Not only that, but it makes your blog feel more natural and genuine. Forcing writing around certain trends is actually quite off-putting.

So, there we have it. If you are getting into blogging, there are plenty of articles to read about getting the best out of it. This is just my take on things but I hope that you enjoyed reading it.

My First Published Book – An Extract

Here is an extract from my published book, ‘The Fathers, the Sons and the Anxious Ghost.’ I hope that you enjoy it and consider checking out the kindle version of it.

How could I keep everything as normal as possible? How could I hold my head up high? Nothing made any sense to me anymore. I was overwhelmed, bewildered and out of painkillers. My head pounded slowly as it had for the past ten hours. A night spent at my mum’s house was needed but I really ought to go back there, to the home I had shared with Michelle. My heart was sat throbbing gently in the soles of my shoes. My ears quietly rang. My nose ran tirelessly. I felt as though reality had subsided and everything was a mix between chaos and sublime fantasy. My children needed me. No doubt about that. But what could I say? What should I do? Who could I turn to? Why didn’t I see any of this coming? I was not one to cry but tears fell out of my eyes like rain from an overloaded storm cloud suddenly offloading. Like daggers, they seemed to cut across my cheeks and dig into my jaw, carving faint yet permanent etchings across my face and staining me forever like ageing creams dissolving the past and dripping poignantly onto the floor as if flooding and muddying the future and any chance of escape.


I had put a few clothes in a bag last night and got out of there as the police had urged me to. They wanted to examine the house and take finger prints and find out exactly what she did. I had accidentally taken her jumper with me. As I picked it out of the bag I thought about the last time I had seen her in it. Just the other evening. She had been cooking salmon and I recalled her taking it off because she said it stank of fish. I sniffed it now and it was clean and fragrant. It reminded me of spring and the strolls we took through the hills. My heart sank back down into those soles and I gathered myself together. My kids were stood either side of me as they saw me caress her jumper. They leant into my shoulders and we stood in silence, looking out of the window, reflecting quietly.


I gathered up their stuff and we got in the car quickly. My mum asked if I would be alright on the road driving in this state. I tried to make her believe that I was capable and I started to drive off, without looking over my shoulder. I needed to face up to this. As I drove quite slowly through the mainly car-less roads, the usual warmth associated with going home did not reassemble and I was left feeling confused, uncomfortable and out of place. I noticed a glazed look in Alfie’s eyes and the sparkle of partly evaporated tears chalked into his face. I could not determine the way Tess felt exactly as she looked quite serious yet I sometimes thought I could see the beginnings of a smile, especially as we passed some of our favourite haunts, like the park, the duck pond and the place where she went to dancing lessons. I prayed to a god that I had never really believed in that she might get through this in one piece and have nothing but fond memories of her wonderful mother. Little did I know this day was going to resonate with her more strongly than anyone else. Alfie was the one with mixed emotions, so I largely anticipated him suffering greatly.


We turned into our street eventually and I could still see the police cordon wrapped around our garden. There seemed to be no sign of anyone though and I had been assured we could return home today. So we got out of the car slowly and were soon approached by our elderly neighbour who hugged us all in turn and gave me some stew in a little plastic pot. ‘It must be so awful for you,’ said Margaret as she squeezed Alfie tightly.